User Experience (UX) is the overall experience of a person using a product such as a website or computer application, especially in terms of how easy or pleasing it is to use.

It encompasses usability, accessibility, and emotional satisfaction, focusing on enhancing the interaction between users and products.

UX design aims to create intuitive interfaces, clear navigation paths, and engaging interactions that meet user needs and expectations effectively.

By improving User Experience, organizations can increase user satisfaction, reduce bounce rates, and achieve higher conversion rates and customer retention.

It encompasses usability, accessibility, and emotional satisfaction, focusing on enhancing the interaction between users and products.

UX design is essential for designing products that are user-centric and aligned with user behaviors, preferences, and goals.